Erie recently obtained its first community college, offering several year-round courses in fields such as Management and Entrepreneurial Thinking. I have been lucky enough to create many varieties of advertisements for this new school.
For almost two years, I have designed multiple versions of advertisement materials for EC3PA, ranging from Google banner ads to billboards displayed on Erie city buildings. I create print ads to appear in the local newsletter, the Erie Reader, around once a quarter. Through this process, I’ve been able to design for many media types and expand on their visual brand, establishing the school’s brand consistency and in turn its reputability.
